Marketing Specialist
Company: CBRE Group, Inc.
Location: Newport Beach
Posted on: January 27, 2023
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Job Description:
JOB SUMMARY - -Recommends and implements strategies to achieve
digital marketing goals for a leading multifamily brokerage team.
Responsible for strategic input to increase team's presence,
value-add content and engagement on all digital platforms.ESSENTIAL
DUTIES AND RESPONSIBILITIES - -Creates a wide variety of template,
company-sanctioned marketing materials that may include maps,
advertisements, demographic reports and executive summary brochures
for in-house and client presentations using advanced desktop,
graphic, and mapping software.Reviews internal and external
collateral materials, proofreads content, ensures appropriate
branding and approves materials for final distribution.Prepares
presentations and proposals for new business development providing
recommendations with a focus on ensuring that all materials meet
established standards as to branding and messaging.Assists in the
coordination and implementation of marketing strategies and
performs research and analysis to support those strategies.Create
relevant content based on team's activity, targets, and
initiatives. - -Manage digital content calendar and all digital
assets.Schedule and coordinate videos and photoshoots for content,
including providing outlines and agendas and working with any
appropriate vendors needed.Engage with followers, connections, and
other relevant industry leaders to increase presence on all digital
platforms.Track and analyze all digital marketing activity/KPIs and
effectively implement data to all marketing efforts.Provides
quality control for mass e-mail broadcasts, ensuring that
appropriate branding, content, and formatting are used.Other duties
may be assigned.SUPERVISORY RESPONSIBILITIES - -No formal
supervisory responsibilities in this position. May provide informal
assistance such as technical guidance, and/or training to
coworkers. May coordinate and assign tasks to co-workers within a
work unit and/or project. #recruitics
Keywords: CBRE Group, Inc., Newport Beach , Marketing Specialist, Advertising , Newport Beach, California
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