Digital Marketing Coordinator
Company: The Preferred Prepaid Inc
Location: Newport Beach
Posted on: March 9, 2023
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Job Description:
XYZies is currently seeking a Digital Marketing Coordinator to
join our team in Newport Beach, CA 92660. Who We Are: XYZies is a
technology-based Master Distributor for Wireless, Internet, Home
Phone, TV, and Security Products Nationwide. We currently have long
term contracts with some of the biggest home services providers in
the United States, offering cable / satellite TV, internet, home
phone, mobile plans, and home security products. About the Role:
The Digital Marketing Coordinator will monitor all SEM and SEO
marketing initiatives that currently drive over 150,000 phone calls
to our call centers for our various service providers. Monitoring
and evaluating online media campaigns for effectiveness is crucial.
Staying current with new online marketing venues and using those as
part of the overall marketing strategy. What You'll Do: Manage all
projects related to Digital Marketing Handling strategic online
initiatives Executing & leading marketing campaigns from the idea
stage through to their execution and implementation Monitoring and
evaluating campaigns to keep them fresh and effective In charge of
all company domains / landing pages, and ensure they're optimized
to perform on SEM and SEO Ensure that we are following all
marketing guidelines set by all service providers Google compliance
is crucial, so that accounts are not suspended Negotiating
advertising contracts Working with other department heads and staff
to discuss plans and marketing strategies Start social media
campaigns Collaborating with finance staff to set budgets
Responsible for hitting Cost Per Unit metrics across all campaigns
Manage workload and progress for all Digital Agencies contracted by
XYZies (Currently 2 agencies) Manage 1M marketing budget across all
service providers Outstanding communication with Executives Lead
and be well prepared for all Digital Marketing meetings Our Ideal
Candidate: Education and Experience Minimum of 5-7 years'
experience in digital marketing and advertising with an agency
Expert in Google Ads (PPC/SEM) and SEO - must be able to lead teams
Experience with starting or leading a Digital Marketing Agency CRO
Experience Experience with search engine optimization, lead
generation, and email marketing Bachelor's degree in Marketing
preferred Required Skills and Abilities Strong organizational
skills with constant attention to detail Advance Excel skills Good
at problem-solving and communication Experience using Data
Visualization platforms like Domo, Power Bi, data studio or others
What We Offer: Competitive pay ($75k-$95k); commensurate with
experience Benefits package is available Hybrid Schedule after 90
days - 2 days from home, 3 days from Office
Keywords: The Preferred Prepaid Inc, Newport Beach , Digital Marketing Coordinator, Advertising , Newport Beach, California
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