Digital Marketing Coordinator

Company: The Preferred Prepaid Inc
Location: Newport Beach
Posted on: March 9, 2023

Job Description:

XYZies is currently seeking a Digital Marketing Coordinator to join our team in Newport Beach, CA 92660. Who We Are: XYZies is a technology-based Master Distributor for Wireless, Internet, Home Phone, TV, and Security Products Nationwide. We currently have long term contracts with some of the biggest home services providers in the United States, offering cable / satellite TV, internet, home phone, mobile plans, and home security products. About the Role: The Digital Marketing Coordinator will monitor all SEM and SEO marketing initiatives that currently drive over 150,000 phone calls to our call centers for our various service providers. Monitoring and evaluating online media campaigns for effectiveness is crucial. Staying current with new online marketing venues and using those as part of the overall marketing strategy. What You'll Do: Manage all projects related to Digital Marketing Handling strategic online initiatives Executing & leading marketing campaigns from the idea stage through to their execution and implementation Monitoring and evaluating campaigns to keep them fresh and effective In charge of all company domains / landing pages, and ensure they're optimized to perform on SEM and SEO Ensure that we are following all marketing guidelines set by all service providers Google compliance is crucial, so that accounts are not suspended Negotiating advertising contracts Working with other department heads and staff to discuss plans and marketing strategies Start social media campaigns Collaborating with finance staff to set budgets Responsible for hitting Cost Per Unit metrics across all campaigns Manage workload and progress for all Digital Agencies contracted by XYZies (Currently 2 agencies) Manage 1M marketing budget across all service providers Outstanding communication with Executives Lead and be well prepared for all Digital Marketing meetings Our Ideal Candidate: Education and Experience Minimum of 5-7 years' experience in digital marketing and advertising with an agency Expert in Google Ads (PPC/SEM) and SEO - must be able to lead teams Experience with starting or leading a Digital Marketing Agency CRO Experience Experience with search engine optimization, lead generation, and email marketing Bachelor's degree in Marketing preferred Required Skills and Abilities Strong organizational skills with constant attention to detail Advance Excel skills Good at problem-solving and communication Experience using Data Visualization platforms like Domo, Power Bi, data studio or others What We Offer: Competitive pay ($75k-$95k); commensurate with experience Benefits package is available Hybrid Schedule after 90 days - 2 days from home, 3 days from Office

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