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Chief Marketing Officer

Company: Confidential Job Posting
Location: Newport Beach
Posted on: September 13, 2022

Job Description:

Job Title: Chief Marketing Officer - Luxury Apparel BrandLocation: Newport Beach, CA - In Office ( not remote ) Industry: Apparel & AccessoriesMarket: GlobalChannel: Online Retail eCommerceReport: To President & CEOReports: Team of 12
Benefits: -High Base + bonus + Health
"One of the coolest eCommerce companies around" - Forbes.
Comments:We are a leading, high-growth, 9-figure, top-tier luxury retailer in search of a dynamic hands-on Chief Marketing Officer ( CMO) to lead us to $1 billion in sales.
Objective:Overall responsibility for the development of marketing, communication, and marketing strategies for the brand.
Job Description: We need a strong Operational Marketing executive that has exceptional team-building skills, communication skills, and management experience. The Chief Marketing Officer will oversee, coordinate, and participate in the development and execution of comprehensive marketing strategies and products for all brands and business units for one of the top eCommerce online retailers of fashion apparel accessories. Reporting to the CEO, the Chief Marketing Officer will be responsible for creating demand and driving sales while building brand awareness and innovative marketing campaigns.

  • Build brand awareness and positioning by creating, communicating, and executing quarterly and annual marketing strategies.
  • Build and maintain a core team.
  • Analyze target market information and consumer behavior to identify and recommend effective marketing approaches. "chief marketing officer jobs"
  • Identify new market segments that will benefit from company products.
  • Prepares effective advertising campaigns based on market research and measures ROI.
  • Manages and updates the company website, social media, public relations marketing efforts, and creates thought-provoking content representative of the brands.
  • Assists in overseeing and implementing e-blasts for promotional initiatives.
  • Work with team and eCommerce partners to explore new eCommerce channels and a DTC strategy.
  • Maintains knowledge of emerging products and services in fashion, luxury, and apparel.
  • Collaborates with the CEO to develop growth plans for the organization.
  • Define content goals and use SEO and link-building best practices to maximize exposure.
  • Forecasts, drafts, implements, and oversees the department's operating budget.
    • BS, MA or MBA in fashion or business-related field
    • 10 plus years of experience as VP or Director of Marketing; strong knowledge of the fashion, apparel, luxury/jewelry industry is a plus, but beauty, perfumes, cosmetics, or wines & spirits is possible
    • Excellent verbal and written communication skills.
    • Thorough understanding of market developments, marketing strategies, and practices.
    • Excellent organizational skills and attention to detail.
    • Strong analytical, problem-solving skills, resourceful, self-motivated, collaborative, and adaptable.
    • Strong supervisory and leadership skills.
      Physical Requirements:
      • Must be able to lift 15 pounds at times.
      • Ability to leap tall buildings in a single bound #california #new york #usa #job #jobs "chief marketing officer jobs"

Keywords: Confidential Job Posting, Newport Beach , Chief Marketing Officer, Executive , Newport Beach, California

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